Liver cleanses or “liver detoxification” have become popularized by the health and diet industry in recent years—going hand-in-hand with images of lemon juice, grapefruit, green juice, maple syrup, raw vegetables and bone broth dancing in your head.

From 7-day juice cleanses, to detox supplements and upwards of 120-day fasts (seriously), it’s safe to say it’s a little overwhelming.

Why do people go on a liver cleanse in the first place?

Essentially, a liver clea